Table of Contents

News and Magazine in Morocco to 2011 - Comprehensive category data for the News and Magazine market in Morocco.

Product Code: dbcm1011

 

Publication Date: 31-Jul-2007


Overview

Introduction

This databook is a detailed information resource covering all the key data points on News and Magazine in Morocco. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2006 and full forecasts to 2011.

Scope

·         Contains information on 2 categories: Newspapers and Magazines.

·         Provides market value, volume, expenditure and consumption data by market, segment and subsegment.

·         Includes company and brand share data by categories.

Report Highlights

The market for News and Magazines in Morocco increased between 2001-2006, growing at an average annual rate of 4.4%.

The leading company in the market in 2006 was Nationalist Istiqlal party. The second-largest player was Socialist Union of Popular Forces party. with Maroc Soir Group. in third place.

Reasons to Purchase

·         Discover the major quantitative trends affecting the News and Magazines markets.

·         Understand consumers' consumption and expenditure patterns.

·         Understand the future direction of the market with reliable historical data and full five year forecasting.


Chapter 1 EXECUTIVE SUMMARY

2

Summary Market Level - News and Magazines

2

Market Value

2

Market Value Forecast

2

Market Volume

2

Market Volume Forecast

2

Market Segmentation

2

Market Share

2

Summary category level - News Papers

3

Market Value

3

Market Value Forecast

3

Market Volume

3

Market Volume Forecast

3

Market Segmentation

3

Market Share

3

Summary category level - Magazines

4

Market Value

4

Market Value Forecast

4

Market Volume

4

Market Volume Forecast

4

Market Segmentation

4

Market Share

4

Chapter 2 INTRODUCTION

5

What is this report about?

5

How to use this report

5

Market Definition

6

TABLE OF CONTENTS

8

LIST OF FIGURES

9

LIST OF TABLES

10

Chapter 3 MOROCCO NEWS AND MAGAZINES - MARKET OVERVIEW

11

Value Analysis, 2001-2006

11

Value Analysis, 2006-2011

12

Value Analysis, US$ 2001-2006

14

Value Analysis, US$ 2006-2011

15

Volume Analysis, 2001-2006

17

Volume Analysis, 2006-2011

18

Company and Brand Share Analysis

21

Expenditure & consumption per head

26

Chapter 4 CATEGORY ANALYSIS - NEWS PAPERS

29

Value Analysis, 2001-2006

29

Value Analysis, 2006-2011

30

Value Analysis, US$ 2001-2006

32

Value Analysis, US$ 2006-2011

33

Volume Analysis, 2001-2006

35

Volume Analysis, 2006-2011

36

Company and Brand Share Analysis

39

Expenditure & consumption per head

42

Chapter 5 CATEGORY ANALYSIS - MAGAZINE

45

Value Analysis, 2001-2006

45

Value Analysis, 2006-2011

46

Value Analysis, US$ 2001-2006

48

Value Analysis, US$ 2006-2011

49

Volume Analysis, 2001-2006

51

Volume Analysis, 2006-2011

52

Company and Brand Share Analysis

55

Expenditure & consumption per head

58

Chapter 6 COUNTRY COMPARISON

61

Value

61

Volume

66

Market Share

71

Chapter 7 MOROCCO SOCIOECONOMIC PROFILE

72

Country Overview

72

Key Facts

73

Political Overview

74

Morocco Economic Overview

75

Chapter 8 MOROCCO MACROECONOMIC PROFILE

76

Macroeconomic Indicators

76

Chapter 9 RESEARCH METHODOLOGY

83

Methodology overview

83

Secondary research

84

Market modelling

85

Creating an initial data model

85

Revising the initial data model

85

Creating a final estimate

86

Creating demographic value splits

86

Primary research

86

Data finalisation

86

Ongoing research

87

Chapter 10 APPENDIX

88

Future readings

88

How to contact experts in your industry

88

List of Tables

 

Table 1: News and Magazine category definitions

7

Table 2: Morocco News and Magazine value, 2001-2006 (MAD m, nominal prices)

11

Table 3: Morocco News and Magazine value forecast, 2006-2011 (MAD m, nominal prices)

12

Table 4: Morocco News and Magazine value, 2001-2006 (US$ m nominal prices)

14

Table 5: Morocco News and Magazine value forecast, 2006-2011 (US$ m nominal prices)

15

Table 6: Morocco News and Magazine volume, 2001-2006 (Copies m)

17

Table 7: Morocco News and Magazine volume forecast, 2006-2011 (Copies m)

18

Table 8: Morocco News and Magazine brand share, by value, 2005-2006 (%)

21

Table 9: Morocco News and Magazine value, by brand 2005-2006 (MAD m nominal prices)

22

Table 10: Morocco News and Magazine company share by value, 2005-2006 (%)

24

Table 11: Morocco News and Magazine value, by company, 2005-2006 (MAD m nominal prices)

25

Table 12: Morocco News and Magazine expenditure per head, 2001-2006 (MAD, nominal prices)

26

Table 13: Morocco News and Magazine forecast expenditure per head, 2006-2011 (MAD, nominal prices)

26

Table 14: Morocco News and Magazine expenditure per head, 2001-2006 (US$ nominal prices)

27

Table 15: Morocco News and Magazine forecast expenditure per head, 2006-2011 (US$ nominal prices)

27

Table 16: Morocco News and Magazine consumption per head, 2001-2006 (Copies)

28

Table 17: Morocco News and Magazine forecast consumption per head, 2006-2011 (Copies)

28

Table 18: Morocco News Papers value, 2001-2006 (MAD m, nominal prices)

29

Table 19: Morocco News Papers value forecast, 2006-2011 (MAD m, nominal prices)

30

Table 20: Morocco News Papers value, 2001-2006 (US$ m nominal prices)

32

Table 21: Morocco News Papers value forecast, 2006-2011 (US$ m nominal prices)

33

Table 22: Morocco News Papers volume, 2001-2006 (Copies m)

35

Table 23: Morocco News Papers volume forecast, 2006-2011 (Copies m)

36

Table 24: Morocco News Papers brand share, by value, 2005-2006 (%)

39

Table 25: Morocco News Papers value, by brand 2005-2006 (MAD m nominal prices)

39

Table 26: Morocco News Papers company share by value, 2005-2006 (%)

41

Table 27: Morocco News Papers value, by company, 2005-2006 (MAD m nominal prices)

41

Table 28: Morocco News Papers expenditure per head, 2001-2006 (MAD, nominal prices)

42

Table 29: Morocco News Papers forecast expenditure per head, 2006-2011 (MAD, nominal prices)

42

Table 30: Morocco News Papers expenditure per head, 2001-2006 (US$ nominal prices)

43

Table 31: Morocco News Papers forecast expenditure per head, 2006-2011 (US$ nominal prices)

43

Table 32: Morocco News Papers consumption per head, 2001-2006 (Copies)

44

Table 33: Morocco News Papers forecast consumption per head, 2006-2011 (Copies)

44

Table 34: Morocco Magazines value, 2001-2006 (MAD m, nominal prices)

45

Table 35: Morocco Magazines value forecast, 2006-2011 (MAD m, nominal prices)

46

Table 36: Morocco Magazines value, 2001-2006 (US$ m nominal prices)

48

Table 37: Morocco Magazines value forecast, 2006-2011 (US$ m nominal prices)

49

Table 38: Morocco Magazines volume, 2001-2006 (Copies m)

51

Table 39: Morocco Magazines volume forecast, 2006-2011 (Copies m)

52

Table 40: Morocco Magazines brand share, by value, 2005-2006 (%)

55

Table 41: Morocco Magazines value, by brand 2005-2006 (MAD m nominal prices)

55

Table 42: Morocco Magazines company share by value, 2005-2006 (%)

57

Table 43: Morocco Magazines value, by company, 2005-2006 (MAD m nominal prices)

57

Table 44: Morocco Magazines expenditure per head, 2001-2006 (MAD, nominal prices)

58

Table 45: Morocco Magazines forecast expenditure per head, 2006-2011 (MAD, nominal prices)

58

Table 46: Morocco Magazines expenditure per head, 2001-2006 (US$ nominal prices)

59

Table 47: Morocco Magazines forecast expenditure per head, 2006-2011 (US$ nominal prices)

59

Table 48: Morocco Magazines consumption per head, 2001-2006 (Copies)

60

Table 49: Morocco Magazines forecast consumption per head, 2006-2011 (Copies)

60

Table 50: Global News and Magazine market value, 2006

61

Table 51: Global News and Magazine market split (value terms (US$ m), 2006) - Top 5 countries

64

Table 52: Global News and Magazine market volume, 2006

66

Table 53: Global News and Magazine market split (volume terms, 2006) - Top 5 countries

69

Table 54: Leading players - Top 5 countries

71

Table 55: Morocco Key Facts

73

Table 56: Morocco population, by age group, 2000-2005 (millions)

76

Table 57: Morocco population forecast, by age group, 2005-2010 (millions)

77

Table 58: Morocco population, by gender, 2000-2005 (millions)

77

Table 59: Morocco population forecast, by gender, 2005-2010 (millions)

78

Table 60: Morocco real GDP, 2000-2005 (MAD bn, 2005 prices)

78

Table 61: Morocco real GDP forecast, 2005-2010 (MAD bn, 2005 prices)

79

Table 62: Morocco nominal GDP, 2000-2005 (MAD bn, nominal prices)

79

Table 63: Morocco real GDP, 2000-2005 (US$ bn, 2005 prices)

80

Table 64: Morocco real GDP forecast, 2005-2010 (US$ bn, 2005 prices)

80

Table 65: Morocco consumer price index, 2000-2005 (2000=100)

81

Table 66: Morocco consumer price index, 2005-2010 (2000=100)

81

Table 67: Morocco exchange rate, 2000-2005

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List of Figures

 

Figure 1: Morocco News and Magazine value & value forecast, 2001-2011 (MAD m, nominal prices)

13

Figure 2: Morocco News and Magazine category growth comparison, by value, 2001-2011

16

Figure 3: Morocco News and Magazine volume & volume forecast, 2001-2011 (Copies m)

19

Figure 4: Morocco News and Magazine category growth comparison, by volume, 2001-2011

20

Figure 5: Morocco News and Magazine company share, by value, 2005-2006 (%)

23

Figure 6: Morocco Newspapers value & value forecast, 2001-2011 (MAD m, nominal prices)

31

Figure 7: Morocco Newspapers category growth comparison, by value, 2001-2011

34

Figure 8: Morocco Newspapers volume & volume forecast, 2001-2011 (Copies m)

37

Figure 9: Morocco Newspapers category growth comparison, by volume, 2001-2011

38

Figure 10: Morocco Newspapers company share, by value, 2005-2006 (%)

40

Figure 11: Morocco Magazines value & value forecast, 2001-2011 (MAD m, nominal prices)

47

Figure 12: Morocco Magazines category growth comparison, by value, 2001-2011

50

Figure 13: Morocco Magazines volume & volume forecast, 2001-2011 (Copies m)

53

Figure 14: Morocco Magazines category growth comparison, by volume, 2001-2011

54

Figure 15: Morocco Magazines company share, by value, 2005-2006 (%)

56

Figure 16: Global News and Magazine market split (value terms, 2006) - Top 5 countries

62

Figure 17: Global News and Magazine market value, 2001 - 2006 (Top 5 countries)

65

Figure 18: Global News and Magazine market split (volume terms, 2006) - Top 5 countries

67

Figure 19: Global News and Magazine market volume, 2001 - 2006 (Top 5 countries)

70

Figure 20: Map of Morocco

73

Figure 21: Annual data review process

84